Welcome to the Silver But Savvy FAQ page—your go-to resource for everything you need to know about our platform! Whether you’re a UGC creator over 50, a brand looking to connect with experienced content creators, or an agency seeking senior-focused user-generated content, we’ve got you covered.

We understand that starting with Silver But Savvy might bring up questions—from how to join and showcase your work to how brands and agencies can collaborate with our members. That’s why we’ve compiled clear and concise answers to the most frequently asked questions about membership, the Savvy Job Board, brand partnerships, pricing, and more.

Do you still have questions? Get in touch—we’re here to help you make the most of your UGC journey with Silver But Savvy! Email: administrator@silverbutsavvy.com

What is a UGC Creator?

A person like you perhaps, over 50, and able to video themselves on their phone or camera, reviewing products. Or even simply able to photograph products that they would use themselves as an over 50s adult! This is all classed as “Content” for the Internet!

Who uses this content?

Marketing Agencies and Companies/Brands buy this content and use it in their marketing activities.

What does UGC stand for, and why is it so important in Marketing?

It stands for User Generated Content. So it is content primarily for use on the Internet, created by the very demographic that would, or do, actually use the products or services. It is essential from a marketing standpoint because the potential customer can strongly relate to these creators.

Do UGC Creators earn good money?

Yes, it can be a very profitable occupation, especially once Agencies and Brands start to use you regularly. Many UGC Creators can earn Six Figures! They can often do it from anywhere on the planet too!

How do Agencies and Brands discover me as a UGC Creator?

Silver But Savvy is a platform designed especially for UGC Creators over 50. It offers a searchable Directory of UGC Creators, and opportunities for Creators to to collaborate with brands targeting the Over 50s demographic.

Do I need any experience to be a UGC Creator?

Not necessarily. Because brands are trying to relate to their target market group, they are constantly on the search for new talent.

I am an experienced UGC Creator, is it worth me joining Silver But Savvy?

Absolutely! Silver But Savvy is a platform where brands can easily search through Creators of all abilities and all types. But they all have one thing in common, they are all in the Over 50s Demographic and can relate to this market. You can’t afford to miss the exposure! And this market is ever-expanding at a remarkable rate.

Do I have to pay a subscription to join Silver But Savvy?

Yes. Agencies and Brands can join for FREE. This is to encourage more opportunities for our UGC Creators. We charge UGC Creators a small subscription fee to be listed. There are other resources available to Creators too. Some are included in the subscription, and others are subject to a small additional charge. All in all, we think it is excellent value for Creators, given the potential rewards!

I’m a complete beginner, how do I learn about being a UGC Creator?

By joining Silver But Savvy you will be listed in our main Directory gaining exposure to Agencies & Brands, but you will also have access to a whole range of full Training Courses. You can download each course for a small, one-off, Discounted Member’s Price. Each course is packed with a series of structured Lessons to work through and has a Checklist at the end to monitor your progress.

How can I stand out from the crowd of other UGC Creators

You’ll stand out just fine with our Standard Listing actually. However, when you need a little boost, you can always get a Premium “Featured Creator” Listing which lasts for a month each time and is shown at various locations around the website.

Do you operate an Affiliate Scheme?

Yes, we pay you a commission for every new Creator who has signed up using your special code. To learn more about this, and to apply to be an Affiliate (You don’t have to be a member of Silver But Savvy to be an Affiliate!) visit our Affiliates Page.

We are an Agency considering joining Silver But Savvy. What are the benefits?

You get FREE Access to a curated list of Experienced and Newbie, talented, UGC Creators that fit the Over 50s Demographic. All our creators are relatable and appealing characters in this target market group, and can be found in one place! You may even discover the perfect New Star for your brand and it is FREE to use!

What other benefits do Silver But Savvy offer members?

We have a Creator’s Shop, where you can find everything a UGC Creators might need! Things like Cameras; Lighting; Microphones; Stands; Backdrops; Books; Selfie Set-ups; Podcast Equipment; Equipment Bags, and much more! If you think there’s something that we should have, do let us know. We’ll try our best to source it for the future.

I’m struggling to upload a video to My Portfolio, what should I do?

Email us with the “Embed” link and we will try to solve the problem for you,

Who can see my Profile and Portfolio?

All members can see your Profile & Portfolio, We believe that looking at others’ work can inspire and promote creativity. Do not, however, copy other people’s work! Breach of copyright laws harms the industry, negatively affects your image/branding and online ranking, and ultimately could cost you a lot in damages!

Do I need to have 1,000’s of followers to be a successful UGC Creator?

No. Not at all! It is the Agencies and Brands that have the job of building followers. You are just producing content for them. You are licensing that content for them to use within any marketing activities they are involved with. They will give you a “Brief” and you generate the content according to that. No followers are required!

How do I price my content to Agencies and Brands?

You may at first be tempted to sell any content you produce outright to whoever will buy it. However, this represents an “Exclusivity Deal” which should be priced accordingly. Far better to “License” your work for an agreed time. Often 6 to 12 months. Whereby you can re-issue the license and extend the amount of money you can earn. More information about pricing is available in one of our Courses, located under the “Learning Resources” Menu at the foot of each page.

How do I cancel My Membership?

We want Silver But Savvy to be a great resource for you on your UGC Creator journey. And, if it is something we have done, or not done, we would like to know about it. Hopefully, we can find a solution and retain you as a member. So please tell us more by emailing us here: hello@silverbutsavvy.com
But we understand that it may not be for everyone, so we have made it straightforward for anyone to cancel anytime.
Below are the steps to complete a membership cancellation.

If you are entitled to a refund, we will contact you via email regarding our refund process.

  • Log in to your membership account.
  • From your Membership Account, click the link to “Cancel”.
  • The following screen will ask you to confirm the cancellation.
  • After you confirm, your previous subscription payment will be cancelled and your account will be set to expire at the end of your pre-paid term. If you did not have an active subscription, membership and access will be cancelled immediately.